Greenlamp believes in a transparent advertising ecosystem. One that empowers consumers to know how companies collect and use the data inferred about them.
Types of Data We Collect
Below you will find the types of data that we collect and how we use that data to serve you.
Personally Identifiable Information
Personally Identifiable Information (commonly referred to as "PII"), includes the following data that may be provided to us via our website's contact form: your full name, your e-mail address, your phone number, or any other piece of data you provide us that may identify you.
Greenlamp stores the information you manually enter via our website (including our contact form). In addition, information provided to us in using our advertising tools will be used to set up accounts, process transactions that you have requested, and debugging any technical issues (such as operating system, browser or other platform issues).
This information will not be sold to third parties for marketing purposes.
If you sign up for marketing e-mails from Greenlamp, you may unsubscribe at any time by clicking the unsubscribe link in the footer of the e-mail message. Otherwise, you may contact firstname.lastname@example.org for assistance.
We take the security and privacy of your PII very seriously. As such, we follow generally accepted standards to guard the information you provide to us. Please note that no method of transmitting information over the Internet or storing such information on computers is completely secure. Therefore we cannot guarantee fail-proof security.
Non-personally Identifiable Information
Upon visiting our website, we collect non-personally identifiable information that is commonly transmitted and collected by websites. This data includes your technical platform used to request the website (such as your operating system, device, web browser), your IP address, and other information deciphered from your user agent. We also may use log analysis and analytics services that collect data which reveal how you interact with our site (such as which pages you view, the time spent on site, and other web analytics metrics). The primary reason we collect such metrics is to improve your user experience. When provided Non-PII information, Greenlamp reserves the right to share such data with vendors, third parties, suppliers or clients.
Disclosure of Information
As required by law, Greenlamp reserves the right to disclose any type of information for the sake of investigation or other prohibited activities.
In the case of a merger, acquisition or sale of assets, or other sale of the entity, it may disclose information to the acquirer, merger entity or successor. In such an event, you will be notified via email if you've provided applicable PII.
Greenlamp's clients may use Greenlamp's platforms to target advertisements to Internet end-users based on interest data. Such collection and use of interest data is governed by each client's own privacy policies. Greenlamp requires its clients to implement reasonable privacy practices in compliance with applicable laws. Furthermore, it requires its clients to follow industry best practices regarding the collection and use of interest-based data in advertising.
Transparency and Choice
Greenlamp is committed to transparency and choice. As such, it endorses tools to manage and view information collected on them.
Below are links to various tools that allow you to view and control your advertising experience:
- North America - NAI Ad Choices: To view which companies have customized ads for your browser, and to control or opt-out of such advertising: (http://www.networkadvertising.org/choices/)
- Country Specific Information – Your Online Choices: For information about how behavioral advertising works, further information about cookies and tools to manage your experience: (http://www.youronlinechoices.com/)
- Google Ad Preference Manager: For information on the interest categories pertaining to you, and the ability to manage the categories: (https://www.google.com/ads/preferences)
Under 13 Years of Age
Our technology and services are not to be used, nor are they intended for use, for persons under the age of 13 years. Greenlamp does not knowingly solicit any PII from persons under the age of 13 years, nor do we knowingly market our technology or services to those in such group. In the case of such collection, we will delete the data from our system.